Holiday Streaking 2020
We're with ya, we can use a little extra encouragement throughout the holiday season ourselves. During #HolidayStreaking, we challenged participants to complete a streak of 30 straight days of movement from Thanksgiving Day through Christmas Day. This has been our most engaging challenge to date and something that we might keep as a yearly challenge to close our our collective years.
Stats and Snippets
- 9 = total number of states represented in this challenge
- 52% = Percentage of participants who completed all 30 days of the challenge
- 76% = Percentage of participants who completed 22 or more days during the challenge
- 1198 = Total number activities completed during this challenge
- 1071 = Total number of hours completed (average of 53mins and 38 seconds per activity)
- Saturday = Most active day of the week (Thanksgiving Day was the most active day - 11/26)
- Friday = Least active day of the week (3 way tie for least active day - Fri 12/18, Mon 12/21, Fri 12/25)
- 21 = different activities completed (run, bike, paddle, yoga, boot camp, swim, ski, pickleball, etc.)
- 5355 = Approximate number of Christmas Cookies burned off (assuming 100cals per cookie)
- 75,000+ = Total number of impressions across Social Media throughout challenge
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